Projektbeschreibung
For the Winter Grip Plus, HUNi led the complete 3D production process, highlighting both technical innovation and brand identity. Every detail—from the tire’s specialized winter tread pattern to its optimized rubber compounds—was modeled with precision to demonstrate superior traction and stability in cold, slippery conditions.
Through dynamic 3D visuals and interactive camera movements, users can explore the tire’s performance across snowy, icy, and wet surfaces. HUNi’s approach brings the Winter Grip Plus to life digitally, emphasizing Anlas’ commitment to safety, reliability, and high-performance driving in winter environments.
Projektteam
Projekteinführung
HUNi collaborated with Anlas to showcase the Winter Grip Plus through immersive 3D visuals. Engineered for winter conditions, this tire delivers exceptional grip, safety, and control on snow and ice. The 3D experience on the website allows users to explore its innovative tread design and performance features up close.